Strategic Marketing understands that thoughtfully tailored communication strategies and tactics are critical to maintaining the brand of the university. Our team works to develop strategic communication plans, marketing and advertising campaigns and social media programs that engage our audience by telling the story of Kennesaw State University. Getting started is easy, click here to complete a project request form.


Craft Marketing and Advertising Strategies 

We will work with your college, department or unit to craft a marketing plan to fit your needs. Our marketing team will identify your target market, define your objectives and set obtainable and measurable goals. We will provide over-arching campaign integration that include:

  • Strategic Planning
  • Marketing Research
  • Creative Concept Development
  • Direct Mail Campaigns
  • Brand Awareness Campaigns
  • Advertising Plan Development
      • Media Planning
      • Media Buying/Purchase Leveraging
      • Advertising relative Development 

Implement Social Media Strategies

Whether you want to create a simple social media page or deploy a complex social media campaign, we can help customize your social network to engage and attract your audience. First, learn about best practices in social media by reading our the best practices and policies available here.

Provide Event Management Services

We plan and implement strategies that increase attendance and enhance the university's brand awareness via high-impact events. We offer event management support ranging from tradeshow displays to event planning. To download our event reservation form, click here.

Please use this link to download project request form.